Privacy Policy

Effective date: October 8, 2026

Vivekananda Yoga University (“VaYU”, “we”, “us”) respects your privacy. This policy explains what personal information we collect when you visit vayuusa.org, contact us, or respond to our advertisements, how we use it, and the choices you have.

Information we collect

Information you give us. When you fill in a form on our website, subscribe to updates, book a call, request program information through an advertisement form (for example, on Facebook or Instagram), message us, or call us, we collect what you provide. This may include your name, email address, phone number, location, education background, program of interest, intended start term, and your answers to the questions on the form.

Application information. If you apply for admission, you submit your application through our student information system. Information in your application and, if you enroll, your education records are handled as described in our admissions materials and, for enrolled students, under the Family Educational Rights and Privacy Act (FERPA).

Information collected automatically. When you use our website, we and our service providers may automatically collect information such as your IP address, browser and device type, pages viewed, the website that referred you, and the date and time of your visit. We collect this through cookies, pixels, and similar technologies, including Google Analytics and the Meta Pixel.

How we use information

To respond to your inquiries and send you the program information you request.
To contact you about admissions, including by email, phone, text message, or WhatsApp where you have given us your contact details for that purpose.
To process applications and administer our programs.
To send news and updates you subscribe to.
To understand how our website and advertising perform, and to show relevant VaYU advertisements to people who have visited our website or interacted with us.
To keep our website secure and to comply with legal obligations.

How we share information

We share personal information only as needed for the purposes above, with:

Service providers that work on our behalf, such as website hosting, email, scheduling (for example, Calendly), our student information system, and customer relationship management tools.
Advertising and analytics platforms such as Meta (Facebook and Instagram) and Google, which receive information about website activity and ad responses so we can measure and improve our advertising.
Government authorities or other parties when required by law, or to protect the rights and safety of VaYU, our students, or others.

We do not sell your personal information.

Cookies and advertising choices

You can set your browser to refuse or delete cookies; some parts of the website may not work as intended if you do. You can manage how Meta and Google use your activity for advertising in your Facebook, Instagram, and Google ad settings, and you can opt out of Google Analytics with Google’s browser add-on. Our website does not currently respond to browser “Do Not Track” signals.

Your choices

You can unsubscribe from our emails at any time using the link in the email.
You can stop text messages by replying STOP. Message and data rates may apply.
You can ask us to access, correct, or delete the personal information you have given us, or to stop contacting you, by emailing info@vayuusa.org. We may need to keep certain records where the law requires it.

Data retention and security

We keep personal information for as long as needed for the purposes described in this policy, including admissions and legal record-keeping requirements. We use reasonable administrative, technical, and physical safeguards to protect it, but no method of transmission or storage is completely secure.